Bulk SMS Marketing or Bulk SMS Blasting
What’s marketing by the way in which?
In accordance with the market legend Philip Kotler and his co-author Kevin Keller within the e book highly effective e book, Marketing Management, “Marketing is about figuring out and assembly human and social wants. One of many shortest good definitions of marketing is “assembly wants profitably.””
And I specific just like the definition of marketing by Richard Schefren, “Marketing is bringing the market to want your product or service.”
So, are you actually doing bulk SMS marketing?
Bearing in mind the above marketing definitions, would you say you’re actually doing bulk SMS marketing? I imply, when you hire a phone quantity record and even construct the record your self, then ship out promotional presents to them, would you say you are marketing? Would that deliver your market to want your product or service?
Unlikely. It takes greater than that. That’s what folks name “sms blasting.” Actually, bombard folks with too many presents and so they’ll come to dislike you rather than want you and your product.
That mentioned, when is one mentioned to be doing SMS marketing, actually?